In The News

Teenaged charity walk raises Rs. 78.5 lakh for NGOs

Motif Charity Walk in its 13th edition on Sunday raised a total of Rs. 78.5 lakhs through individual registrations. Motif’s matching contribution of Rs. 9.56 lakhs, and sponsorship cheques were written directly in the name of the NGOs.

The event had over 4747 participants. Since 2003, the Motif Charity Walks have raised funds around Rs. 4.34 crores for 39 different NGOs.

Kaushal Mehta, founder and CEO, Motif, Inc. said, “It has been a wonderful journey. The idea we initiated as the first walking event of our city become a teenager today. We are overwhelmed to see how 55347 individuals, 220 companies and countless Motif Volunteers have come together to promote health awareness and raise 4.34 crores for 39 different NGOs over 13 years. On behalf of Motif, I thank everyone for their continued support.”

62 companies, including two leading international brands supported the walk. This event provides a transparent platform for individuals and companies to come together to promote health awareness. The 5 km walk and 9.5 km run was flagged off from the L D College of Engineering ground, and passed by the B K School of Management, Vijay Char Rasta, Helmet Char Rasta, IIM cross road, and PRL. This year’s highlights were the 3 School Bands, Motif Live Band, Drummer, Dholis, Guitarists, Magicians, and dance groups, which created a fun environment for participants along the route of the Charity Walk.

THE BENEFICIARIES

Altruist: It works for mentally illpeople in collaboration with Government of Gujarat.

Digvijay Lions Foundation:Runs a community service project for providing lodging and boarding to patients and their relatives at Civil Hospital Campus, Ahmedabad.

ManilalGagaldas Patel Sarvoday Kendra:Founded in 1959, MGPSK runs Socio-economic and educational activities to uplift women and children from tribal areas.

National Indian Association:130 years old charitable trust works for cause of promoting, education, cultural activities for under privileged women section of the society.