Motif’s Santa visits the underprivileged children this Christmas season

December 24, 2016, Ahmedabad, India
Aiming to make this Christmas an unforgettable experience for over 1,100 underprivileged children, this time 15th year in a row, Motif, Inc., a leading Business Process Outsourcing company of the country and Manav Sadhna – an NGO engaged in the upliftment of under privileged children came together to celebrate Christmas at the Sabarmati Riverfront Amphitheatre, Ahmedabad. The event included various cultural activities and performances by children groups from the NGO together with Motif employees. The most loved and awaited Santa Claus distributed presents adding to the Christmas spirit. The event was followed by food packet distribution.
“The joy and happiness expressed by the children was simply indescribable. We are glad to have played a small role in ringing the jingle bells in the hearts of these children for the past 14 years.” said Kaushal Mehta, Founder & CEO of Motif, Inc.
For further information, please contact Ankit Deo, Marketing & Communications, Motif, Inc. at
About Motif
Motif, Inc., founded in 2000 is a customer-centric BPO and KPO services provider focused on serving E-commerce companies in the retail, travel, financial services and affiliate marketing verticals. It provides multi-channel customer support, credit card fraud prevention research and analytics, and back office support services to leading Fortune 500 and mid-market companies globally. It employs over 2,200 people across at its offices located in Ahmedabad, India; Manila, The Philippines; Clark, The Philippines and San Mateo, CA, USA. Motif is a PCI-DSS and ISO/IEC 27001:2013 certified company.
For more information, please visit
About Manav Sadhna
Manav Sadhna is a Non-Government Organisation (NGO) based at Gandhi Ashram in Ahmedabad, India. The literal translation of Manav Sadhna is “service to mankind”. It has been inspired by the Gandhian principles of truth, ahimsa (non-violence) and education for less privileged members of society predominantly children. For more information, please visit